[August 21, 2015, Beijing] Rolex joined hands with the National Grand Theater to present the Verdi opera ‘Starring’ Simon Pocanella. This is a great work by Verdi to express the plot of the sea. It tells the history of yearning for love and peace, and the touching affection of father and daughter. As the world’s top watch brand Rolex ambassador and world-renowned tenor singer, Domingo starred in the opera ‘Simon Pocanella’ actor Simon Pocanella. In 2009, Domingo, known as the ‘King of Opera’, successfully transformed into a baritone through the play. This time, he will co-star with the Chinese singer and Hui. Domingo returned to the National Theatre after presenting Will’s first masterpiece ‘Nabucco’ with Rolex in 2013.
‘Simon Pocaniella’ is the 20th opera completed by Verdi when he was 43 years old. However, this work that showed Verdi’s innovative intentions did not make a successful debut. Twenty-four years later, in 1881, a revised version was staged at the Scala Opera in Milan, with great success. Since then, the play has become a repertoire of major opera houses in the world. The opera tells the story of Simon Bocanella’s twists and turns with his daughter. At the same time, this work also shows the composer’s longing for peace through the history of Genoa in the 14th century. In addition, the composer also described the sea of Genoa wonderfully, and accompanied by the ups and downs of the plot and the changes in the human situation and emotions in the play gave the sea a different musical color. This is another audio feast presented by Rolex spokesperson Domingo for the majority of opera lovers in China. It also reaffirms Rolex’s long-standing support for outstanding artists and its unlimited enthusiasm for the global culture and arts cause.
This edition of ‘Simon Pocaniera’ is directed by Asian conductor Mae Jeong Hoon, and is directed by the famous opera director Ilia Moshinski.
Rolex and Domingo
The internationally renowned tenor singer Placido Domingo is one of the most outstanding performing artists in the history of opera. Domingo has been a Rolex brand spokesman since 1982. He is not only a legend in the music industry, but also a generous and enthusiastic mentor, and has always given his full support to talented young artists. He founded the ‘Domingo World Opera Vocal Competition’ in 1993 and has been sponsored by Rolex for 12 consecutive years. Many diverse and talented rookies active in the international opera world gathered on the world’s leading opera stage. By presenting the Domingo World Opera Vocal Competition, Rolex continues to fulfill its commitment to art. Rolex’s pursuit of perfection and excellence supports outstanding individuals and institutions in the art world. Domingo and his beloved vocal competition are vividly explaining these concepts.
Rolex is the leading brand in the Swiss watch manufacturing industry. Headquartered in Geneva, it is known worldwide for its superb craftsmanship and expertise. Each Oyster watch is certified by the Observatory for its precise performance, becoming a symbol of excellence, performance and honor. As a pioneer in the watch industry, Rolex began to develop watches as early as 1905, and successfully achieved many major innovations in the history of watch manufacturing, such as the first waterproof watch Oyster watch introduced in 1926 and launched in 1931. Automatic winding oscillating weight mechanical components. To date, Rolex has registered more than 400 patents. Rolex is a truly integrated and independent watch manufacturer. It designs, develops and produces all the necessary parts of Rolex watches, from the casting of gold alloys, to the processing, polishing and assembly of movements, cases, surfaces and straps. And decoration, complete a full set of procedures independently. Rolex also actively participates in supporting the arts, sports, and adventure through sponsorships and charity programs, fosters the spirit of creation, and promotes environmental protection.
Rolex and the arts
Rolex is proud to be an important driving force behind the best art events, artists, art projects and events. Upholding the brand tradition and promoting brand value, Rolex actively assists artists to achieve excellence by supporting a group of carefully selected artists and artistic activities. Rolex seeks partners who are just as passionate as their brands, pursuing precision and performance. Therefore, the association between Rolex and the art world is logical. Over the years, Rolex’s support for art has expanded to many outstanding artists in various fields. In addition to supporting artists, Rolex also understands the importance of building partnerships with prestigious art groups. Rolex’s support for art has now extended to Asia and has become a dedicated timepiece for the National Centre for the Performing Arts.
In the spirit of the founder of the brand, Mr. Wilsdorf, Rolex is always active in the arts and spares no effort to support outstanding talents and institutions that share common values with the brand and relentlessly pursue perfection and excellence. This support will benefit the inheritance of the artistic heritage and make a unique and lasting contribution to cultural causes around the world.